11:14 PM · DENTAL
The lead was real. The answer came too late.
A chipped-tooth voicemail at 11:14pm. The front desk hears it at 9:03am. By then they're booked at the practice four blocks away. $6,500 lifetime value, gone.
SYSTEM · ONLINE · v4.7
Built & run by Tyler Guillen · NYInnovara builds you a bespoke AI agent — one that reasons through your work, remembers your business, calls your tools, and acts on its own. Not another SaaS. Your own operator.
"Hi — I think I chipped a tooth, I need to come in. My insurance is Delta Dental. Call me back at (415)…"
Every missed moment is a dollar out the door.
11:14 PM · DENTAL
A chipped-tooth voicemail at 11:14pm. The front desk hears it at 9:03am. By then they're booked at the practice four blocks away. $6,500 lifetime value, gone.
TUE 7:08 PM · RESTAURANT
A $4,200 catering email landed Tuesday 7pm. The host-stand saw it Wednesday afternoon. By then the office had already ordered from Panera. That's one Tuesday.
11:42 PM · LAW FIRM
Attorney drafted at midnight. Didn't log the 1.4 hours. Multiply across the firm, across the year. $268K that never left a Clio screen.
DAY 3 · FITNESS STUDIO
She tried class 1 on Monday. Felt awkward. Went home. Nobody DM'd her. Nobody noticed. The membership that never happened.
You don't need another SaaS. You need an agent that catches these moments, acts on them, and bills them — before you've finished your coffee.
See how it works for your industry01 / What we do
Start with the problem that matters most.
Build from there.
Operations & workflows
Connect your CRM, inbox, documents, and reporting so information moves without the copy-and-paste.
AI agents & assistants
Give your team an assistant built around your knowledge and processes, with clear rules for when a person takes over.
Marketing & growth
Bring search, paid media, content, and follow-up together around the journey from first visit to customer.
Websites & custom tools
Create a better place for customers to convert and a simpler way for your team to work.
Explore the possibilities
Eight example workflows. Select one to explore.
Dashboard figures are illustrative, not client results.
Workflow / 01
Organize product copy, emails, social captions, and articles in one production queue, with a review step before anything is published.
Explore this for your businessContent Production Queue
DTC E-commerce Brand
Published this month
240
Avg. generation
2.3 min
03 / Our approach
You bring the business context.
We bring the plan and the build.
We map the workflow, understand the friction, and agree on what success should look like.
Discovery · Scope · Success measuresWe design, build, and test with your tools and your team, with clear milestones and review points.
Design · Integrate · TestWe launch, document, and walk your team through the system. Then we review what needs improving.
Launch · Training · Optimization04 / What's inside
The agents we build reason, remember, call tools, handle any input, plan their own next step, and recover from errors. Here's how.
[ CAP·01 ]
Think → act, not react.
Decomposes a prompt into ordered sub-steps, weighs trade-offs, picks the best path.
[ CAP·02 ]
Context from last month still matters.
Agents remember client history, project state, prior decisions across sessions.
[ CAP·03 ]
Not advice. Actions.
Reads from and writes to the systems you already use: CRM, Stripe, Shopify, Clio, Slack, Gmail, your DB.
crm.get_contact()·stripe.charge()·calendar.book()·slack.notify()·[ CAP·04 ]
Voice. Image. Doc. Text.
Voicemails, PDF invoices, CSV exports — all processed into structured records.
One structured record. Routed, tagged, actioned.
[ CAP·05 ]
Chooses its own next action.
Given your policies and goals, decides whether to escalate, approve, defer, or act — shows its work.
if invoice > $500 or vendor new
route_for_approval()auto_pay()◆ CHOSEN[ CAP·06 ]
Retry, fallback, survive.
Retries with backoff, swaps to a fallback, flags a human only when truly needed. Self-healing.
fetch_quote()400 ERRretry(backoff 2s)RETRYfallback(cache)◆ OK05 / Same system, any industry
Pick a niche. Watch the same 4-stage pipeline run on real-world examples from that business.
Dental practices
The situation
A chipped-tooth call comes in during a procedure. Nobody's at the front desk. The caller leaves a voicemail and starts dialing other practices.
What the AI does
The result
At $200 avg per restorative visit, that's $2,400/mo recovered — plus the lifetime value of a patient you would've lost.
01 / Interactive walkthrough
Scripted demo · No live AI, messages, or bookings
See how an inquiry becomes
a structured handoff.
02 / Opportunity calculator
Adjust the assumptions to explore your workflow.
Potential monthly capacity value
$2,925An estimate of labor capacity, not guaranteed cash savings or net ROI. Uses 52 weeks ÷ 12 months; excludes implementation, software, and ongoing oversight costs.
30 minutes, no deck. We'll pull your actual data, map one workflow we'd automate, and show you the ROI math — free.

A note from the founder
Innovara brings marketing and automation together around the work a business actually needs to do. The goal is a system your team understands, uses, and can build on.
Start with the task that creates the most friction: a slow lead response, repetitive admin, or a marketing process your team cannot keep up with. On the free strategy call, we discuss your goals and tools and decide whether a focused project or a paid audit is the right next step.
The introductory strategy call is free. A detailed AI audit is a separate paid engagement, starting at $5,000. Implementation projects typically range from $5,000 to $25,000, depending on scope and integrations. You receive a proposal before committing; software, API usage, and ad spend are identified separately.
The current planning range for a focused project is 2–4 weeks. The actual schedule depends on scope, access to your tools, data readiness, and review cycles. We agree on milestones before work begins.
We assess the systems you already use and their integration options before recommending a build. The goal is to connect your existing workflow where practical. Any tool changes, subscription costs, or technical limitations are discussed in the proposal.
No. The engagement includes setup, documentation, and a walkthrough of how to use the system. We define who owns each workflow and how your team can handle exceptions or request support.
Ownership, account access, documentation, and handoff are specified in your agreement. Third-party software remains subject to its own licenses. Implementation is scoped as a project; ongoing optimization is available through a separate month-to-month engagement.
Let’s build your next advantage
Bring the bottleneck, the idea, or the big question.
We’ll help you find a practical next step.